March 11th, 2010
There was never any doubt that Oscar Calvo would pursue a career in the fashion industry. During his secondary schooling not only was he showing a strong interest in fine art and design, but in his spare time was also purchasing expensive fashion brands with the money he earned while working at his local super market.
Upon completing his schooling Oscar wasted no time enrolling into a three year fashion course at Kangan Batman Tafe, and while there just happened to win a segment in a national competition - the People’s Choice Award for the most popular design in the Textile Design Competition.
That was in1998 and 6 years later, in 2004, the label Oscar Calvo was born with Oscar’s very first collection (winter) being released in March of 2005. The collection was high-end tailored street wear combining hoods, graphically adorned tops and the like with quality fabrics. And it seems that 2005 was a very good year for Oscar because in addition to launching his first collection, Oscar was also a Victorian finalist in the Mercedes-Benz Start Up Program 2005 and designer of the year at the Federation Square End Of Year Designer Showcase 2005.
It’s now 2010, and the Oscar Calvo label has certainly evolved since its inception. With 5 collections to his name Oscar has been quick to establish his place as one of the bright young things of Australian fashion. Describing his self titled label as “cutting edge but practical, high quality and exclusive with a premium price tag”, Oscar has a full spectrum of style and colour and a mix of elements which announces the OC man.
And with the success of his ever expanding label, experience as a Public Relations person for several Australian fashion labels and the day to day dealings with fashion publications and media, Oscar realized it was time to capitalize on his inside fashion knowledge and contacts and put his vast array of talents to work for the benefit of the whole fashion community. The result? A new Fashion PR and Events Company, aptly titled OC Communications & Events, that not only helps to fund the growth of his menswear fashion label (most of the money he makes from his PR services goes towards funding his label) but also helps to keep his finger on the fashion pulse.
So with Oscar at the helm of both the Oscar Calvo label and OC Communications & Events, he not only has the joy of being a fashion entrepreneur one day, but a writer, director and producer of fashion events the next. And he does it all from a home studio located in East Melbourne where he oversees everything from administration and sales to design and marketing.
Oscar’s latest innovation, CATWALK THEATRE, was recently launched as part of this year’s L’Oréal Melbourne Fashion Festival. Not only did this dazzling fashion parade feature a showcase of 13 of Australia’s finest fashion designers, but the event was also integrated with a hint of choreographer Bob Fosse, burlesque fan dancing and Circus skills.
Watch out for More Oscar Calvo Fashion Events in the not too distant future.
On a final note, Oscar’s latest collection - OC knitwear – is ideal for today’s fashion savvy and urban man. From business looks to casual wear, not only can Calvo’s clothing be combined in a variety of ways to highlight the style and personality of the wearer, but the collection features stylish fine knit basics with meticulous attention to fit and cut in high quality fabrics, such as merino wool and 100% cotton blends, which guarantee a comfortable feel.
“Fashion is such a positive contribution to life, which is why I enjoy what I do so much. It’s very creative and life enhancing. My designs reflect the elements of art, city, spirit, punk and glamour.” Oscar Calvo
OC Knitwear is available at all Fat clothing stores or can be purchased online through the Oscar Calvo website
Catwalk Theatre Designers
Made in Donald | http://www.madeindonald.com.au
Daniela Orlando | http://www.danielaorlando.com
Sally Jones | http://www.sallyjones.com.au
Fauve | http://www.fauve.co.uk
Justine Davis | http://www.justinedavis.com.au
Antonia Paris | http://www.antoniaparis.com
Eva Q Design | http://www.evaqdesign.com
Lisa Maree | http://www.lisamaree.com.au
Ever Layne | www.everlayne.com
Paula kyle Walden | http://www.paulawalden.com
WLG Metal Couture | http://www.metalcouture.com
Nikolina Concepts | http://www.nikolinaconcepts.com
Alexandra Harper | http://www.alexandraharper.com.au
Cardigan 100% Cotton Knit - Black $150
Polo Shirt Anchor Button 100% Cotton Knit - Black/White $150
Cardigan 100% Cotton Knit - Blue $150
V-neck Cotton Sweater 100% Cotton Knit - Black $140
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